EXCLUSIVE WORKSHOP:

Content Creation Strategy For Legal Marketing Leaders

Is your law firm ready for 2022?

Knowing how to use LinkedIn isn’t enough

Creating relevant and engaging content on behalf of your firm is what will set you apart from the competition and help you get tomorrow's reach today.

Attend our invitation only, FREE and exclusive end-of-year workshop

Prepare yourself to hit the ground running in 2022 and make next year your best content year to date!

Common Legal Industry Problem:

Getting legal professionals to create regular, relevant, and engaging content, especially for LinkedIn

Solution:

Educate partners and teams on the problem and equip them with the tools needed to write relevant and popular content with ease

Outcome:

Watch as your firm’s reach grows

Workshop Overview:

Al Tepper (CEO of TepFu) shares his top tips on how to write winning content ensuring your organization gains traction on LinkedIn. The workshop will cover:

What's the story?

Why being able to break down your story will help you win your team over to you, the mission and the outcome.

The message is pure tedium?

Why most messaging on LinkedIn is tedious and how easily-worked out USP's engage your team through pride.

Infinite content creation?

Yep! And fully achievable too. Imagine if you could wave a magic wand and show your entire workforce how to create congruent content on the fly. Forever!

Who are you talking to?

Helping your people understand their avatar is key to connecting the dots. If they don't know who it is or understand the connection the relationship will fail.

Does your content build confidence?

Having a clear campaign gives more confidence increasing the chances of success and thus more uptake in the team.

AAA:

Ask Al Anything during the last 10 minutes of the workshop.

Your Host - Paru Radia

Paru Radia has 20+ years of global experience in management and operations, including strategy and business development, finance, sales and marketing, technology, and human resources. She is known for advising senior executives, analytically identifying and resolving inefficiencies, scaling operations, accelerating growth and driving revenue in various industries. Employers and clients include British Airways, Stroock, Vornado, Merck, Square, Jackson Hewitt, Indeed, Planned Parenthood, and more.

Your Trainer - Al Tepper

Al Tepper has 20+ years of strategic and operational marketing leadership experience and has worked with large global brands including Accenture, IBM, KPMG, the Guardian along with hundreds of smaller organizations around the world.

Al's experience covers almost all areas of the marketing sphere for both business and consumer-facing organizations and he now consults on strategy and turns business leaders into marketing leaders through his academy.

Book Your Seat

Topic: Content Creation Strategy For Legal Marketing Leaders

Date: Thursday, December 09, 2021

Time: 12pm ET

Duration: 1-hour, including Q&A

Recording?: No. This event will not be recorded for later viewing.