This Is Me

PARU RADIA | C-Suite Whisperer®

Paru is a rare commodity! Most people fall into one camp as either left brained or right brained. Paru, however, has always mixed her logical side with her creative side to thrive while navigating challenging environments, whether it be in the corporate world or as a founder and entrepreneur.

Becoming a C-Suite Whisperer® and Execution Ninja was a natural path for Paru as she has a keen understanding of the corporate world having been both an employee and a consultant, holding multiple senior level positions and working with senior executives at British Airways, King and Spalding, Stroock, Indeed, Vornado, Square, and Planned Parenthood to name a few.

This experience is what led to the formation of Pharus — having gained immeasurable Insights working with many different personalities across industries, functions, countries and cultures it has given her the ability to cut through the noise to help her clients crystalize their goals to become more effective leaders.

Known for turning entrepreneurial ideas into successful companies, including her own entrepreneurial ventures, Paru launched Pharus to help executives at various stages and points in their career to accurately assess their mindset, patterns, behaviors, strengths, success criteria, development needs, understand who they really are, articulating what they really want, and creating specific action plans to achieve their desired results.

Ask her clients what sets her apart and they are likely to respond that not only does she get it, she gets to the root of the problem quickly and provides sound guidance, based on real world experience, creating clarity while alleviating stress.

That’s why she is a must-have business confidante - precisely because her approach is not formulaic but instead focuses on who her client is and what their actual needs are.

Time and again, they say she has helped them take control of their businesses, careers, and lives, while staying true to who they are — which in today’s world is invaluable.

Core Competencies/Specialties

• Executive Strategy and Coaching

• Business Coaching and Consulting

• Fractional CEO & COO

• Founder Coaching

Recent Coaching Experience/Assignments

• Coached and helped a senior communications professional interview for a C-suite position. Once she landed the job, rehired to advise her in her onboarding and transition process.

• Hired to help several senior executives at a Silicon Valley tech company enhance their leadership skills and build their personal and professional brands.

• Coaching a rising CEO of a biotech start-up to set the vision for the company and grow her team as they prepare for Series B funding and steps to scale up.

• Coached several former c-suite executives transition out of their corporate roles and launch their own business ventures. Currently, acting as fractional COO for several of these ventures by assisting in establishing processes, solidifying operations and helping to grow their brand and customer base.

Out Of Office - Quick Questions

What motivates you?

Learning, growth, and helping people become better versions of themselves (if that’s what they want for themselves too… else, it’s no fun for anyone!)

The best piece of advice you’ve received?

“Live your truth.” I now know it’s the best way to be in life. It gets harder before it's easier, but if you live in your truth and own it, life and work are simpler and more fulfilling.

Three things that would surprise an acquaintance?

1) I’m a Tae Kwon Do Black Belt

2) I attended improvisation classes for a year and performed in three stage shows

3) I know how to speak very basic Swahili

What characteristic frustrates you most?

Unreliability and the lack of communication around it. I get it - life happens and things change that are beyond one’s control. In this instance, the frustration can be lessened with clear communication and pro-active options to mitigate the impact of the unreliability.

Best Vacation Spots?

Too hard to choose one - it depends on so many factors! I’ve been fortunate enough to have traveled to 42 countries across six continents and have loved experiencing and learning about the different cultures, and what motivates people to be who they are and do what they do. Japan and Australia are definitely way up there, but the best experiences were a Kenyan Safari and a trip to Vietnam.

What’s your favorite quote?

I have so many I like and share regularly. An early one I heard and still love is:

Success = Preparation + Opportunity